How to Stand Out in a Crowded World

Hi Friend,

When I started building my personal brand, I thought I needed to be everything to everyone. Big mistake.

The truth is, standing out starts with getting specific. Your niche is your megaphone—it amplifies your value to the right people.

Here’s how I’m defining my niche:

1. Listing my skills and passions.

2. Pinpointing my audience’s biggest problem.

3. Matching my skills to their needs.

You don’t have to be perfect—you just have to start.

What’s your unique skill? Hit reply and let me know. Let’s brainstorm your niche together!

Your Friend,
Scott

PS - do you have a copy of “The Pivot Playbook” yet? Get it here: Gimme my copy!