The Day I Stopped Pretending to Be an Expert

Hey Friends,

This morning, I deleted half my X profile. Yes, really.

Gone are the fancy buzzwords and the "thought leader" claims. Why? Because yesterday someone asked me a question about personal branding, and instead of pretending to know, I said, "Actually, I'm figuring that out too. Here's what I'm learning..."

Their response floored me.

The Unexpected Win

They didn't run away. Instead, they said, "Finally, someone who's honest about this stuff!" We ended up having a real conversation about our struggles.

What I'm Testing

Instead of positioning myself as an expert, I'm documenting my:

• Current experiments

• Recent failures

• Small victories

• Daily questions

Today's Discovery

Shared a post about my biggest content creation mistake. It got more comments than any "how-to" post I've written this month.

The Plot Twist

Turns out, authority might come from being real, not from being perfect.

Tomorrow's Challenge

Going to share the spreadsheet where I track my content fails. Scary? Absolutely. Necessary? We'll see.

Your Friend, Scott

P.S. What's something you're still figuring out? Reply and let's learn together!