Uncover What Makes You Stand Out

Hey Friend,

Quick question—what makes you stand out?

I’m not talking about quirky things like loving pineapple on pizza (though I fully support it). I mean the real, valuable stuff: the skills and strengths that people always seem to notice about you.

This is your unique value, and it’s the key to building a personal brand that gets noticed.

Here’s how to find yours:
1️⃣ Start With Your Strengths:
Think about 3–5 things you’re naturally great at. Maybe it’s solving problems, simplifying complex ideas, or motivating others.

2️⃣ What Problems Do You Solve?
What do people ask you for help with? Your unique value often lies in the problems you solve better than most.

3️⃣ Who Needs What You Offer?
Skills are just hobbies unless they meet a real need. Ask yourself: Who benefits most from what I’m great at?

💡 Example:
For me, I realized my unique value is helping people build personal brands that open doors. I simplify the process, break it into clear steps, and make it feel less overwhelming.

Now it’s your turn. Take 10 minutes today to write down:

• Your strengths.

• The problems you solve.

• Who needs what you offer.

Once you’re clear on your unique value, your personal brand becomes magnetic to the right opportunities.

Want some help? Grab "The Pivot Playbook"—it’s packed with tips to make this process simple: Click Here.

Talk soon,
Scott