Your Secret Weapon for Building Trust

Hi Friend,

If you want to attract opportunities, you need a high-value lead magnet.

Here’s how I created mine:

1. I solved one small but urgent problem my audience faces.

2. I kept it actionable—a step-by-step guide they could use immediately.

3. I made it easy to consume—just a few pages.

Your lead magnet doesn’t need to be complicated. It just needs to be useful.

What’s one problem your audience faces that you could solve? Connect with me on X—I’d love to help you brainstorm!

Your Friend,
Scott